The tremendous growth of the Internet, and particularly the World Wide Web, has led to an increasing number of consumers and businesses participating in a global online marketplace.

Number of Potential Customers as of December 2007 *

	1.4 Billion Potential Customers Worldwide
	40.4 Million Potential Customers in UK
	22.8 Million Potential Customers in Spain

These figures are forever broadening and an increasing number of innovative companies and individuals of all interests are discovering this powerful medium for sharing information and doing business.
 
There are numerous benefits to your business for having a presence on the Internet and depending on what you wish to achieve, you can:

	Build Credibility For Your Organization
	Generate Immediate Orders
	Heighten Public Interest
	Reach A Specialised Market
	Reach A Highly Desirable Demographic Market
	Create 24 Hour Service
	Serve Your Customers
	Allow Feedback From Your Customers
	Network
	Stay In Contact With Sales People
	Provide Up To The Minute Information
	Release Time Sensitive Material
	Make Changing Information Available Quickly
	Open International Markets
	Test Market With New Services And Products

 
*source = Internet World Stats